The Scooba sounds like a dream come true

Kudos to the folks at iRobot for keen marketing acumen. As a customer who has happily purchased the Roomba, I recently received an e-mail announcement about an upcoming product of theirs, the Scooba.

The e-mail and landing page were simple but well done, and so I forwarded it to my colleagues at work, since we frequently discuss the best way to do this type of marketing tactic. More than half of them e-mailed me back to tell me they wanted one, too. :-)