A recent article by John Dvorak, held a couple of important tidbits wrapped up in a lot of Microsoft bashing. I don't share his hatred of Microsoft, but I do think the following comments are a big part of the sad state of affairs in tech companies with strong development traditions.
"I'm reminded of the comments Scott McNealy once made about Java becoming popular. He boasted that the company did nothing: It just happened—no advertising, no promotion. And this made him proud. Here was Sun's CEO not just telling the world that his marketing strategy was sheer dumb luck but bragging about it."
How sad. Maybe Sun wouldn't have such low-valued stock if they worked on market development as much as product development.
Other choice tidbits from Dvorak's article:
"High tech has always been plagued with the 'build a better mousetrap' mentality....Of course, observers always lament that this or that better mousetrap was not successful because people are idiots. And they go on to the next mousetrap. There is no such thing as a better mousetrap. There are just different mousetraps. The successful mousetrap marketing company finds new ways to sell its products and, more important, develops or invents new markets."
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